Market Requirements

Market requirements are the product and service related outputs of market analysis and customer discovery. Market requirements necessarily must strike a balance between defining a "Swiss army knife" product or service with all possible features, capability to deliver, and market realities on price points and timing. In terms of timing, the requirements may be implemented in phases, either using a Minimum Viable Product (MVP) approach or a traditional product roadmap. Jordan Ridge excels at deriving market requirements that lead to successful products and services that build intellectual property for your company.

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