P&L and pricing are distinct functions but they do go hand in hand. P&L stands for profit and loss and is a common term for managing an income statement for a business or product/service.  Part of managing the profit is to manage the price at which products and services are offered. Many small and start up companies are unfamiliar with the day to day management of cash flows in and out of the business, and with how to price products and services.  Cash flow is probably the most critical happening in determining the survival of a start up or company in transition. Jordan Ridge consultants can help you to manage your P&L through sales support services, examination of development and overhead expenses, partnering and outsourcing advice and through product pricing.

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