Traditional Business Function Listing

Because some people might be familiar with traditional business terminology such as strategic marketing or business development, Jordan Ridge's service offerings are provided here under those traditional headings.


Product & Service Road Mapping
Value Proposition Development
Business Strategy
Customer Discovery
Market Opportunity
Market Penetration Strategy
Business Plan
Patent Mining

Lean Startup

Business Model Canvas

Technology Evaluation


Product Marketing

Cross-functional Team Leadership

Product Concept and Specification

Product Development and Launch
Product Innovation and Strategy

Go to Market Strategy

Market Requirements
Voice of the Customer
Product Lifecycle Management

Product Collateral

Intellectual Property Creation/ Patents
Competitive Intelligence
Lean/Agile Development



Content Marketing

Market Analysis

Agency Management
Focus Group Planning

Website Planning

Trade Show

White Papers

Trade Articles

Webinar Execution

Marketing Calendar

Brand Management

Business Development

Strategic Alliances and Partnerships
Business to Business (B2B) Relations
Due Diligence
Consultative Sales
Direct and Channel Sales Management

Subject Matter Expertise

Customer Pipeline

Gust Application Support

Pitch Development

Business Management

P&L and Pricing
Technical and Engineering Management
Hardware, Software, SaaS, and Solution Management
Positive Change Leadership
Business Process Creation and Improvement
Persuasive Presentation
Standards Representation and Development
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